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Conversion Rate Optimization · Heatmaps & Analytics

See what
visitors do.

You cannot fix what you cannot see. We set up heatmaps, session recordings, and proper analytics that reveal exactly how your Houston visitors behave, so every conversion decision is backed by data.

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See what your current analytics are missing and what you could learn.

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BHReviewed by Blair Henderson, Founder · Updated July 11, 2026

Data turns guesswork into decisions

Most businesses fly blind. They have a website and some traffic, but no real visibility into what visitors actually do once they arrive, where they look, what they click, how far they scroll, and where they give up. Without that visibility, every decision about the site is a guess, and guesses are how conversion opportunities get missed month after month.

Heatmaps, session recordings, and proper analytics change that. Heatmaps show where people click, move, and stop scrolling. Session recordings let you watch real visits and see exactly where users struggle. And clean, well-configured analytics tie it all to conversions, so you can see not just what is happening but what it is costing you and what to do about it.

We set up the full picture and make it useful. We configure accurate tracking, install heatmaps and recordings, define the conversions that matter, and turn the raw data into clear insights and recommendations. Instead of a pile of numbers nobody looks at, you get a clear view of visitor behavior that points directly at how to convert more of them.

What is included

The visibility to make every decision with data

TRACK

Analytics Setup

Accurate tracking of what actually matters.

Google Analytics 4 setup
Conversion and event tracking
Goal and funnel configuration
Clean, reliable data
VISUALIZE

Heatmaps & Recordings

See exactly how visitors use your site.

Click and scroll heatmaps
Session recordings
Form and checkout analysis
Mobile behavior insights
INSIGHT

Insights & Reporting

We turn data into decisions.

Behavior insight reports
Drop-off and friction findings
Conversion recommendations
Clear, jargon-free reporting
ACT

Optimization Support

We help you act on what the data shows.

Prioritized opportunities
Test and fix recommendations
Ongoing monitoring
Dashboard setup
How we do it

Our analytics setup process

01

Review

We audit your current tracking to find gaps, errors, and what you are missing.

02

Set up

We configure accurate analytics, conversions, heatmaps, and session recordings.

03

Analyze

We turn the behavior data into clear insights about where and why you lose visitors.

04

Recommend

We deliver prioritized recommendations and help you act on what the data reveals.

Related

Pair analytics with

Funnel & UX Audit

Use the data to map and fix your funnel leaks.

Learn more ›

A/B Testing

Turn insights into tests that lift conversions.

Learn more ›

Landing Page Optimization

Act on the data to convert more visitors.

Learn more ›
Heatmaps & Analytics questions

Frequently asked

What do heatmaps show me? +
Heatmaps visualize where visitors click, move their mouse, and stop scrolling on a page. They reveal what draws attention, what gets ignored, and where people lose interest, so you can see how your pages are really used.
Is not Google Analytics enough? +
Analytics tells you what happens, like how many people left a page, but not why. Heatmaps and session recordings show the why by letting you see actual behavior. Together they give the full picture, and we make sure all of it is set up correctly.
My analytics feel like a mess. Can you fix it? +
Yes. Inaccurate or incomplete tracking is extremely common. We audit and rebuild your setup so your data is reliable and your conversions are tracked correctly, then turn it into insights you can actually use.
What do I do with all this data? +
That is the point of our service, we turn the data into clear, prioritized recommendations. Instead of numbers nobody looks at, you get specific insights about where you lose visitors and what to change to convert more of them.

See what your visitors do

We will review your analytics setup for free and show you what you are missing and could learn.

Get a Free Setup Review (832) 422-8871