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Digital Marketing

Make Your Business Easier to Discover and Evaluate

Customers use search engines and AI assistants to research providers. We improve the accuracy, accessibility and usefulness of your business information, then measure visibility and inquiries separately. Inclusion or recommendations cannot be guaranteed.

Our approach starts with sound SEO, accurate business details and original evidence. No special writing formula guarantees an AI citation. Read more on how AI search is changing the way people find local businesses.

What you get from an AEO engagement

We start with the questions a real buyer asks, check whether major AI assistants mention your business accurately, and fix the website and authority gaps that keep you out of the answer.

  • Baseline checks in ChatGPT, Google AI, and other relevant answer engines.
  • Clear service, location, proof, and expert information on the pages AI systems can cite.
  • Schema, internal links, and third-party authority signals reviewed together.
  • Lead-source tracking that separates AI referrals from Google, social, and word of mouth.
Request an AI Visibility Audit

Published AI visibility pricing

AI Visibility Audit: from $399 one-time. Includes 40 to 50 commercial prompt checks, competitor and cited-source comparison, business-fact accuracy review, and a prioritized roadmap.

AI Search Growth: from $999 per month. Includes Local Growth plus monthly prompt monitoring, answer-first proof content, entity and source consistency work, authority outreach, and AI referral reporting.

Existing Local Growth clients: add the AI-search layer from $300 per month. Scope and platforms are confirmed before work begins.

Compare every package, deliverable, and limitation →

What Is AEO (Answer Engine Optimization)?

AEO stands for Answer Engine Optimization. Where SEO aims to earn a ranked position in a list of search results, AEO aims to be the actual answer an AI tool gives when someone asks a question, whether that tool is ChatGPT, Google's AI Overviews, or Perplexity. Increasingly, people ask "what's the best plumber near me" to an AI instead of typing it into Google and scrolling.

AI assistants may retrieve public web information or rely on model knowledge, and their answers can be incomplete or incorrect. We check how your published service details, reviews and listings describe your business. AEO is the work of making sure that picture is clear, consistent, and favorable, so when the AI has to pick a name to recommend, it picks yours.

What We Provide

Four connected pieces: answer-ready content, structured data, authority, and monitoring.

Answer Ready
Content

Content structured to directly answer the exact questions buyers ask AI.

Structured
Data

Accurate business and article markup where appropriate, matched to visible content. There is no special AI schema requirement for Google Search.

Authority & Monitoring

We build the trust signals AI tools rely on to recommend you confidently, then track how they describe your business over time.

  • Consistent business info across the web.
  • Reviews, mentions, and citation building.
  • AI answer monitoring and competitor tracking.
  • Ongoing content gap analysis.
  • Direct, quotable answers structured near the top of each page.
  • Structured data checked for accuracy and applicable search features.

How AI Visibility Is Measured

We use a fixed prompt set rather than cherry-picking one favorable answer. The baseline covers discovery, pricing, comparison, trust, service, and location questions. Each check records whether the brand is mentioned, recommended, linked, described accurately, and supported by a source.

  • ChatGPT, Google AI Overviews or AI Mode, Gemini, and Perplexity where relevant and available.
  • Competitor share of mentions and the domains most often used as supporting sources.
  • Sentiment and factual accuracy for services, pricing, location, reviews, and credentials.
  • GA4 referral sessions and qualified leads from AI sources, reported separately from prompt visibility.
  • A dated change log so content and authority work can be compared with later results.

AI answers vary by platform, model, location, and time. A prompt score is a directional visibility measure, not a guaranteed forecast of traffic. Referral sessions, calls, forms, and booked work remain the business outcome.

AEO Built On A Strong SEO Foundation

AEO does not replace SEO, it depends on it. A site with weak technical SEO or thin content gives an AI tool little to work with, no matter how well any one page is structured. Content built around real customer questions and a strong Local SEO foundation are exactly what make a business easy for both Google and AI tools to recommend.

What is AEO (Answer Engine Optimization)?

AEO, or Answer Engine Optimization, is the practice of structuring your website and content so AI tools like ChatGPT, Google AI Overviews, and Perplexity can confidently find, understand, and cite your business when someone asks a related question.

Is AEO a replacement for SEO?

No, it is a layer on top of good SEO. The same foundations, clear content and real authority, feed both.

How do I know if my business gets cited by AI?

We monitor how tools like ChatGPT and Google AI Overviews describe your business and track it against competitors.

Does this apply to local businesses?

Yes. "Near me" and "best in" questions are exactly what people ask AI tools, and local answers are prime territory.

How is AEO different from traditional SEO?

SEO optimizes for a list of ranked links. AEO optimizes for being the single answer an AI tool gives, which means content has to be even more directly structured around specific questions and easy for an AI to quote confidently.

What makes content "AI-citable"?

Useful service explanations, consistent business facts, original evidence and genuine reputation signals. Structured data can support applicable search features, but Google does not require special AI markup.

Is AEO worth it if AI search is still new?

Yes. AI-driven search usage is growing fast, and businesses building this foundation now will already be established by the time it becomes a bigger share of how customers find you.

An audit with a defined scope

We document the services and locations that matter to your business, check crawling and indexing eligibility, inspect your main service and proof pages, and list conflicting business facts. The report identifies the recommended fix, its priority and how we will check it. Implementation and ongoing monitoring are scoped separately before work begins.

The baseline records the date, platform, exact question and observed sources for a small set of relevant buyer questions. Repeated checks are directional observations: answers vary by session, location and model. They are not an exhaustive market-share measurement.

Citations, visits and customers are different measures

Where your connected accounts provide data, we review Google’s generative AI performance reporting and Bing’s AI Performance reports alongside referral visits and self-reported lead sources. We report citations, visits, inquiries, qualified opportunities and customers separately. Low-volume sites may not have enough data for every report.

Google’s current AI search guidance says special AI text files and special schema are unnecessary for its search features. Our work focuses on useful evidence and accessible pages. Compare current packages or request a scoped visibility audit.

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